Spec Ad: Native Cucumber & Mint Volumizing Conditioner
This spec shoot was all about capturing the clean, refreshing feel of Native’s Cucumber & Mint Volumizing Conditioner. We focused on a minimal, natural aesthetic—using soft lighting, real ingredients, and a clean set design to reflect the product’s lightweight, plant-based formula. The goal was to create visuals that align with Native’s brand identity: fresh, modern, and effortlessly clean. From concept to final edit, every detail was styled to feel elevated yet approachable—perfect for digital, social, or in-store campaigns.